# Bookmarked: Apple gets a taste of the billion actives

- Author: @gurupanguji
- Date: 2019-01-31
- URL: https://gurupanguji.com/blog/2019/01/31/apple-gets-a-taste-of-the-billion-actives/
- Categories: link

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> So it’s very likely that the total Apple user base is between 900 and 1 billion. If it’s not 1 billion now then it’s very likely it will be 1 billion within 12 months.

*Source:* [Horace Dediu](http://www.asymco.com/2019/01/30/a-billion-users/)

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<p>This is a big milestone. You can technically understand why iMessage doesn't need to come to Android. It's Apple's apple only social network and has a base of 1B potentials.</p>
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<p>What are the other potential implications?</p>
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