Motion is critical for how a product feels. It guides attention, reinforces brand personality, and can make an interface feel more responsive. Motion has been a core part of my design process, going way back to the days when Principle was king.

Here’s my general framework that I’ve been using over the years.

How I approach motion in product design - The Desk of Bryan Maniotakis
https://bryanmanio.com/blog/how-i-approach-motion-in-product-design/

Some solid guidelines here that can be taken as near gospel to raise the floor of motion design in your product.